Email marketing is inevitable in the present digital marketing strategy. All kind of company adapts the marketing strategy.
The base of the Email market is, captures the leads from the target audience. Once you captured the lead, then connect with them by sending the message and newsletter.
Take effect to establish your brand with your readers. Once you do that, then you convert them to your customer, there is the success of Email Marketing.
To make your email marketing ease, there are many toolsavailable in the market. Yet, choosing a right tool is the biggest task for you.
Here, you are going to know about GetResponse. It is best to email marketing solutions for bloggers, companies, and digital marketers. It meets all your needs in the field of email marketing.
Introduction to GetResponse – An Ultimate Email Marketing Tool
It comprises a power pack tools to run your email marketing campaign. Effectless workflow allows you to work with the tools and making the email marketing is an ease task to you.
Just saying, think about the next content of the email and the rest thing is completely simple with the tool.
To say in a simple word, It improve your productivity and you concentrate other works.
The Features of the GetResponse
Responsive Email: The Google - The Mobile Movement said 82% people check emails on mobile. GetResponse study revealed 42% mail get deleting, because of non-mobile responsive. Moreover, 41% emails open on the smartphone. As well as, around 34% of consumer prefer to buy via their smartphone.
The study showed there is a huge demand for mobile responsive design. In GetResponse, create the responsive email or choose responsive templates from over 500 design. If you want you can preview the mobile responsive version inside the editor.
Autoresponder 2: The Autoresponder put your email marketing in automation. You send the time-based message to your subscriber by scheduling in advance for upcoming days.
The action-based message trigger if any action has done by the reader. You can define as many as action-based messages as per your requirements.
Landing Page: Another most demand service is landing page among the digital marketers. In the GetResponse, you can create the amazing landing page or choose any templates.
All landing page design and templates are mobile responsive. Also, customize the landing page according to your needs with powerful WYSIWYG editor.
You can launch the landing page under the GetResponse based subdomain or use your own domain.
It comes with built-in web forms can insert into the landing page to capture the leads and user details.
You can track and optimize your landing page by integrating advanced tools like Google Analysis, Google Tag Manage, Facebook Pixel, GoogleAdwords and so on.
Even you can receive payments by setting up the PayPal on the landing page.
Webinars: A complete webinars solution, where you conduct the webinars and collecting user information.
Pick a webinar invitation or reminder template and use your content, then send to the readers. If anybody show interest they will signup for the webinars.
Make the webinars to the public view or restrict to the registered user only. The choose is yours.
The Auto-login allow the subscriber to the webinar page without any sign-in requirements.
During the webinar, you do chat with your attendees and share any document with them. If you want to share the screen partly or full to the viewers. As well as, raise questions and get feedback from them.
According to your plan, you record the webinars up to 2 hours and save in the GetResponse cloud storage. Later, you can share the recording with your subscriber to watch them if they missed the live event.
Get the detailed analysis report of the event in seconds. The report includes about the registrants, attendees with their locations, and more.
You have to learn from the report and optimize your upcoming webinars.
At last, export a detailed analysis report in PDF and share it with your team members. The data will be useful for next event.
A/B Testing: Also called split test uses to find which type of email campaign works with the subscriber.
You are going to test various subject, content, time, font type and so on. The ongoing A/B test reveals, which campaign is working well and get opens and clicks and more details.
You get the detailed metrics of the A/B testing emails. After that, you know which one is getting click rate high, best color, time and more details.
Segmentation: Not all email for all people. Sending personalized email to the respective people give more engagement and conversion.
Segmentation helps you to group up such people by country, interest based and more.
You do the segmentation in automation. You can create the various combination of rules & criteria and add the user as per the rule to their respective segmentation group.
You can import the contact details from 16 different sources to your email marketing tool. Let's see some of the source are Email Client, Social platform like Linkedin, Google+, Salesforce, HDD, CMS, CRM and so on
Your such source helps you to build your email list gradually and send the email to them and boost your sale.
The Forms: You can find various types of forms, such as Newsletter Sign-up, Order forms, and more. Just load predesigned form template and use it.
The advanced forms, such as Exit pop-up, scroll form, fixed bar. Such forms help you to gain more leads from the readers.
If you like to design your own form then start work on the blank form. It supports for Facebook, WordPress, PrestaShop, Joomla and WooCommerce integration.
Email Intelligence: Track your sent emails is an important thing to understand the reader behavior. You know about email opening rate, the best time to send emails to your readers and more. Such metrics help you to optimize your future campaign.
Mobile Application: You need not do your work by sitting in the front of the computer. If you are using Android or iOS smartphone, then install the GetResponse app on it and start working.
Price & Plans
You can buy the subscription at the affordable price. Based on your existing & expecting email list you can buy a plan.
Conclusion:
A must have email marketing tool for the digital marketer. GetResponse makes the email marketing is an ease job.
You the detailed analysis of Autoresponder, Email Intelligence, A/B Testing. It helps you to do the wrong campaign and save your value time.
You save a huge amount by using the webinars and landing page services. The both are unavoidable in the digital marketing and give a value to your marketing.
GetResponse is the best email marketing tool bundle with advanced features. Never stick with less featured tool that kill your email marketing, So go with GetResponse.
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