Thứ Hai, 2 tháng 5, 2016

AirAsia Runway Ready Designer Search 2016 Kuala Lumpur - Top 10 Finalist

Fashion always caught my attention and I enjoy watching any show or competion related to Fashion. Last week I have a chance to see in person a number of young designer presenting their design mood board to compete to be the Top 10 designer where Top 3 winner will be representing Malaysia at the prestigious runway of KL Fashion Week Ready to Wear 2016.


These Top 3 designer will stand a chance to walk away as ‘AirAsia’s Most Promising Young Designer 2016’ and prizes worth at least RM350,000 including a confirmed show segment to showcase his or her full collection at KLFW RTW 2017; mentorship from the KLFW RTW team; RM25,000 sponsored by FashionValet to produce a capsule collection and sold on fashionvalet.com; 150,000 AirAsia BIG Points sponsored by AirAsia BIG, AirAsia or AirAsia X flights, and more prizes to be revealed soon.

The Top 10 were selected from a total of 487 online submissions who turned up for the Malaysian leg
of the Asean-wide designer search auditions held today in JW Marriott Kuala Lumpur. The auditions
will continue in Singapore and Bangkok subsequently to look for top young designers to represent
each country.

The panel of judges consists of Aireen Omar, Chief Executive Officer of AirAsia Berhad; Andrew
Tan, Founder of Kuala Lumpur Fashion Week Ready to Wear; Vivy Yusof, Founder of FashionValet;
Alia Bastamam, Fashion Designer; and Suzie Adnan, Editor-in-Chief of GLAM Malaysia.

It's truly eye opening to see so many creative designer as they share their inspiration originated from buildings, traditional clothing and even local delicacies...

This designer were inspired by a building structure... I find she lack of confidence and is a bit too nervous.. 


The judges not only look at the creative design but also take into consideration if the design is practical to be able to sell to client and also how the designer present it.

Ms. Aireen Omar, Chief Executive Officer of AirAsia Berhad said, “AirAsia has always been
devoted to support the talents of tomorrow and with that in mind, we have expanded this year’s
search to 5 Asean countries including Malaysia, Indonesia, Singapore, Thailand and the Philippines in
search for the Top 3 young designers to represent each country.” 

“Since the establishment of AARRDS in 2015, we are impressed with not only the growing number of submissions that came in online, but also with the quality of vision displayed in their sketches which continues to highlight the level of talent in the Asean region. It was not easy for us to narrow down to the Top 10 Malaysian finalists today, therefore we will deliberate further and shortlist the Top 3 finalists next month who will compete at the Grand Finale this August.”

Also this designer using nasi lemak elements in his design including looking for material that replicate the banana leaf and also the nasi lemak brown wrapping paper. I am impressed with his creativity!


Then this were inspired by Kuih Lapis... The vibrant colour must be one of the reason the judges pick him as Top 10!!


This guy were taking ideas from KLCC...Using material like mesh and metal alike fabric in his design... He has a very well thought for his design both in the design as well as practicality.. He make his clothing in a way that it can be purchase individually instead of a whole set.... Perfect for ready wear collection!



Here is all the list of winner:


AirAsia is also KLFW RTW 2016’s Preferred Travel Partner and will be flying in fashion
designers throughout the AirAsia Group’s extensive route network including from India, Indonesia,
China, Australia and South Korea to be featured on the KLFW RTW 2016 runway. Experience KLFW RTW 2016 this August by flying with AirAsia and earn BIG Points.

Follow AirAsia’s Youtube Channel (youtube.com/user/AirAsia) for webisodes featuring the journey
of all participants for the region-wide AirAsia Runway Ready Designer Search 2016, or follow the
hashtag #AirAsiaRunway on other social media channels such as Facebook
(facebook.com/AirAsia) and Twitter (twitter.com/AirAsia).

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